Here’s a way of looking at our pricing that nobody in this industry ever puts on their website: how does a month of Catchlio actually compare to something you already spend money on every single week, without even thinking twice about it?
A full tank of diesel.
You fill your van up, drive to two or three jobs, and by Thursday you’re back at the pump again. It’s just the cost of doing business, and you don’t question it. So let’s put our plans next to it and see how they stack up.
What a tank actually costs right now
Diesel prices move about, and a big panel van drinks a lot more than a small work vehicle, so this is a rough guide rather than gospel. But for a typical mid-sized van with a tank somewhere around 60 litres, at current UK pump prices you’re usually looking at somewhere in the region of £85 to £95 to fill up from empty.
Prices correct as of September 2026. Check current pump prices in your area, as this will move around over time.
For plenty of trades, that’s not a once-a-month cost either. It’s a weekly one, sometimes more, depending on how far you’re travelling between jobs.
Website Only: less than a third of a tank
Our Website Only plan is £25 a month. That’s roughly what you’d spend on 15 to 18 litres of diesel, enough to get you to a couple of jobs and back, nothing more.
For that, you get a proper one-page website with hosting and SSL included, live all month, every month, working in the background while you’re out on the tools.
Presence: about two thirds of a tank
Presence comes in at £69 a month, roughly two thirds of a full tank. For that you get your website, your Google Business listing properly set up, and your business showing up correctly across the directories that matter.
Put another way: for less than one trip to the pump, your business is visible to anyone searching for what you do, all month long.
Presence Plus: about one tank
This is our most popular plan, and at £99 a month it lines up almost exactly with a full tank of diesel. One trip to the pump versus a website, hosting, your Google presence, business listings, review support and ongoing updates, all handled for you every single month.
Think about how many jobs a decent flow of enquiries needs to cover before that comparison even feels close.
Ultimate: about a tank and a half
Our top plan, Ultimate, is £149 a month, around one and a half tanks. On top of everything in Presence Plus, this adds lead capture, enquiry automation and a WhatsApp button, so enquiries land straight in your pocket the moment someone gets in touch.
If a tank and a half of diesel gets you to your jobs, this plan is what gets the jobs to you in the first place.
The Bottom Line
Nobody’s saying don’t fill your van up, obviously you need to get to the job before you can do the job. But it’s worth pausing on the fact that most trades will spend more on fuel in a single week than they would on a proper Catchlio plan in an entire month, without a second thought.
The difference is that a tank of diesel gets you to the jobs you’ve already got. A decent online presence is what brings you the next one. If you haven’t already, it’s also worth reading why local trades are sick of traditional web agencies, and whether SEO actually works for a business like yours.